Resume

TED SCHNELL
(updated 6/16/2011)

Summary
Versatile, energetic bulldog reporter/photographer rises through ranks to newsroom leadership, advances to lead copy desk in suburban market before transitioning to Web content editor. Repeatedly demonstrates superb news judgment, ability to adapt quickly to breaking news, rapidly changing content, yet adheres to tight deadlines. Collaborates with co-workers to ensure quality content, presentation. Consistently acknowledged by supervisors for staff oversight, eye for detail, innovation in overcoming difficult tasks. Flexible in adjusting to array of editing/design platforms, related applications.
Skills
Wordsmith with passion for language, penchant for storytelling.
Exceptional copy editor, line editor.
Proficient in AP style.
Excellent Web content editing abilities.
Rapidly deploys breaking news.
Adept in SEO techniques.
Skilled in social media marketing.
Daily use of html in past three years.
Overcame limited training to develop skills at finding work-around solutions to accomplish difficult tasks.
Certified in DTI cloud content management system and Adobe InCopy/InDesign-based print publishing platform. Trained in use of prior CMS for former Sun-Times News Group.
Certified in Adobe InCopy/InDesign-based Atex (formerly Hermes) publishing platform.
Prior certification in QuarkXPress.
Innovator with knack for problem-solving, particularly in recognizing system patterns later used by IT staff to diagnose and resolve technical issues.
Professional history
Digital copy editor: Patch.com, Chicago northwest suburbs – May 31, 2011 to present

Editing daily for 12
Patch.com sites to bring content into conformance with Patch.com and AP style, inserting hot links to related content, writing headlines using search engine optimization techniques, and recommending escalation of local content for broader online distribution via Huffington Post and AOL sites.
Digital journalist: BocaJump.com LLC, Elgin, IL – Jan. 7, 2011 to present
Reporter learning innovative ways, such as use of Cover It Live live-blogging application, to provide online-only coverage of city government, local issues for hyper-local news website.
Blogger, writing/editing consultant: Self-employed, Elgin, IL – Dec. 14, 2010 to present
Free-lance writer and editor with my own blog and working with hyper-local news websites to generate quality community content.
Web content editor:  Sun-Times Media-West Division, Aurora, IL – Sept. 2007 to Dec. 2, 2010
Responsible for rapid deployment of breaking news, news updates, e-mail blasts for breaking news, site set-up and for coordinating print and online content for the news and sports sites of four suburban daily publications, plus updating content of 11 suburban weekly sites. Responsibilities have included tracking sources of issues, creative problem solving and use of search-engine optimization techniques to drive up website traffic.
Night editor: The Courier-News, Elgin, IL – Oct. 1994 to Sept. 2007
Supervised night copy and design desks to ensure quality editorial content and presentation while adhering to tight deadlines. Edited copy, wrote and edited headlines, worked to ensure adherence to both editing and design style; coordinated reporters and photographers during breaking news at night. Occasionally did reporting and wrote columns. Helped lead night staff in transition to then-revolutionary Atex editing and publishing platform.
Education
St. Mary’s University (formerly St. Mary's College) of Winona, MN – B.A. in journalism; minor in art, emphasis photography.
Accomplishments
Collaborated with videographer and BocaJump.com principals to establish format and display of video interviews with 12 candidates for Elgin City Council.
Praised widely by Sun-Times Media supervisors for initiative on Feb. 10, 2010, taking lead to cover 4 a.m. earthquake that shook Chicago and surrounding area. Swiftly gathered and posted information to company websites from home, sending out e-mail blasts to readers and updating online coverage until morning shift took over.
In 1993-94, collaborated with publisher, editors and staff in merging a.m.-cycle The Wyoming Eagle and p.m.-cycle The State Tribune, into consolidated a.m.-cycle The Wyoming Tribune-Eagle in Cheyenne, Wyo.
In 1991-92, led first comprehensive redesign in at least 25 years of The Wyoming Eagle, changing typography, photo treatment and general news display. Effort very well-received.

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